Shopping Tips For The Farmers Market
- Know Your Season
If you know a bit of what to expect when you get to the farmers market, making decisions at each stall is much easier. Learn what grows in your area when and talk to the growers about what will be coming to market in upcoming weeks.
- Go Early (or Go Late)
Markets tend to be less crowded right when they open or just before they close. There are many, many exceptions to this, so try going to your market at different times to figure out the best time for you.
For the best selection, go to the farmers market early. The best goods go first. Popular-but-limited items may even sell out before the day is done. It’s as simple as that.
For the best deals, go to the farmers market late. Farmers and other vendors sometimes discount products instead of loading them back up and schlepping them home. (Check out these other Tips to Save Money at Farmers Markets.)
Farmers raise this food for a living, however, so don’t expect or ask for deep discounts. Importantly, some markets have rules against end-of-the-day discounts.
- Bring Big Bags
Some farmers market vendors offer bags, but they tend to be thin and flimsy plastic ones that groan under the pressure of any substantial produce purchase. Make sure everything gets home from the farmers market without crashing onto the sidewalk or spilling onto the floor of your car by bringing your own sturdy canvas or nylon bags. A backpack can make the hauling easier, especially for weighty or bulky items.
Although vendors will make change, purchases will go easier and faster if you have exact (or close to exact) change. At some farmers markets “small change” means dimes and nickels. In larger urban areas many products at farmers markets are sold in dollar or fifty-cent increments.
- Sketch Meals Ahead of Time
Since you know what you’re likely to find at the farmers market, you can do a bit of meal planning and shop accordingly. For example, if local asparagus has just come into season and you can’t get enough, you know you’ll want to eat some Roasted Asparagus, some cooked into an Asparagus Chickpea Soup, and some sliced raw in an Asparagus Butter Lettuce Salad. So you’ll know both how many bunches of asparagus to buy and that you’ll also need some spring onions or herbs to add to the soup and some salad greens.
- Plan for Spontaneity
Yes, you’ll fare better if you plan your trip to the farmers market. However, you need to leave a bit of wiggle room for those strawberries you didn’t know would be at market so early, or the zucchini blossoms you’ve never tried before. Trying new things is part of the fun of going to farmers markets.
- Work in Volume
The best deals at the farmers market are had when you buy in bulk. You’ll enjoy the best flavors and the best prices when you buy lots of whatever is at its harvest peak. How to use it all up? Try new recipes with favorite vegetables or learn the lost art of preserving food. Freezing, canning, and drying are just some of the ways you can save seasonal tastes you find at the farmers market for later in the year.
- Think “Whole Foods”
No, not that “Whole Foods” – think in terms of how food grows and comes to the farmers market without being processed first. Carrots come whole and unpeeled. Beets still have greens (and dirt) attached. Learning to handle just-harvested produce can take some getting used to, but the superior flavor is worth the adjustment.
- Talk To The Farmers
If you find a vegetable that’s new to you at the farmers market and want to give it a try, ask the farmer how to prepare it. For the best tips ask how they like to eat it.
- Invest In Wheels
If you buy a lot every week, consider acquiring a wheeled cart or wagon (strollers make wonderful conveyances for fruits and vegetables) to get your haul from the farmers market home in one trip. (But please, oh please, pay extra attention to fellow shoppers and the stalls as you push or pull your wheels through the farmers market!)
- Keep It Simple
You’re buying ultra-fresh produce when you shop at the farmers market; so let its natural flavor show when you cook it. Keep preparations simple. You’ll make cooking easier and you’ll be likely to try (and eat) even more local foods from the farmers market next week.